Tuesday, September 13, 2011

Research Project Part Two

2010 showed growth for Facebook (1.1 Billion) and Google (6.67 Billion) in revenue. Both cite advertizing as a stronghold for the companies.

Albeit not scientific, the data collected from last week’s blog provides solid information from a cross section of people on advertizing usage for Google and Facebook. Please review all the responses, collect the data, analyze it and make a statement (or hypothesis) about both Google and Facebook based on your findings.

83 comments:

  1. Linuel S67

    I think the Google/Facebook ads are just a way to get your attention and then get your information. Whether it be some sort of spyware or just someone looking to sell your information to a third party. There are also a lot of people who get addicted to shopping and try to buy from these sites. I don't necessarily think they are all bad, just most of them.

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  2. Tracey D (67)

    After looking at the responses to last week's blog, it is apparent from those that the majority of our class participants do not click on or purchase anything from either of these two websites by way of advertising. If this is the case, then advertising to the general public is not how these giants are making their money. It is possible that they are selling the advertising spots so to speak to companies by allowing them to advertise on such a highly used website. The companies or businesses aren't making money, but the two giants are using their names and their popularity to get companies and business to join them by means of an internet marketing plan. Businesses spend millions of dollars every year advertising, through the yellow pages, billboards, newspapers, etc. So of course the businesses will purchase space on big name sites such as Facebook and Google to get their names out there.

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  3. The advertisements offered by Google and/or Facebook are ways for those company's to get our attention so they can try to make money money off of the users. Also, so many people who do everything they need to by using the internet, whether its paying bills, shopping, etc. I know with facebook, it takes what you have in your profile as interests, activities, work-related stuff and posts ads to the side related to what you have in your profile. i would not trust anything like that.

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  4. Lelia C.

    I agree with Tracey. After researching the comments, most people did not make a purchase or even click on these advertisements. So, these companies are apparently using this as a "show" instead of actually making sales. It gets their name out there so people will remember them when and if they ever decide to purchase something. I think its all about advertising, not sales. Based on last weeks blog, either we students are pretty smart and we know better OR it is all about whose name gets to be on two of the most popular websites out there. I'd like to think we are just smarter than that.

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  5. Lafarah P

    Facebook and Google ads are used to try and sucker you into weird websites and fake prizes, both can cause your computer to obtain viruses depending on your system firmware software. they use these ads to help build their company i believe, because when they let certain companies or advertisements use their site, those people are then gonna start using Facebook if not already a faithful user.

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  6. Maria S.

    Looking at the responses from last week's blog, 73% of people are not clicking on any of these advertisement. this numbers may indicate that neither google nor facebook are doing this so they can be profitable. But at the same time were are just a small sample of a huge population... I think that at the end of the day if 27% of the people are saying they do click on the advertisement, than that represents 27% of potential buyers...Imagine if these numbers represented our whole nation, 27% of the people in our country clicking on these kind of advertisement, that will mean that more than 75 millions people could easily become a potential buyer in such site. Would these sites generate profit? I believe they would...So in my opinion, Facebook and Gooogles are benefiting greatly from this kind of advertisements. I am not an expert in economy, but I think all of those monster corporations do not do anything that do not bring them profit!They study us, the potential buyer, they know how we think, they know who to target, they have done many psychological and soiological studies to figure put what most people want, like, and specially how to get our money... they dont take it, we just give it to them... they are very good at what they do!

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  7. Michelle J.

    The stated facts are the general public do not click on Google or Facebook ads because they feel it contains computer viruses or it could be a scam and a time waster. A small portion admits to clicking on those ads because of curiosity or by accident. Therefore, the larger portions of computer users have become shrewder as they face the advertising world on the computer.

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  8. It seems that not many people ever click or buy anything from these two websites. I think they make money just by selling the advertisement spot. I also think they make money by selling our information to third party companies. These two websites are big and many people use them everyday so they must be making money somehow. I think it is selling our information and selling advertisment spots.

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  9. Megan C.

    After looking over the facts from the past blog, it seemed a little more than half the people had not clicked on ads and a little less than half had. I did notice it appeared that more people had clicked on ads that had come from google than from facebook. Most people who had not clicked on any ads made mention of being worried about getting a virus from the ads. I think advertisting like this is very effective because whether a person wants the product or not they are consistantly seeing it. And somewhere in the back of viewers minds that is what is "normal". As people we naturally have a need or want to be accepted and move toward what is our "normal" or "comfortable". So as an everyday person going online to google or facebook one maybe more tempted to click on an advertistment that one is interested in, if the viewer consistantly sees it. If a person is not interested she may just scroll on by. Based off the comments from last post, viruses kept most people from clicking on the advertisment. People have become wise about the internet and its scams. My question is if you were to take that factor out, would more people have clicked ont he ads?

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  10. Jason H-67

    According to my findings it seems as if a large percent of users are on these websites for entertainment purposes only. A good amount seem to click on the ads on these sites, but very few actually purchase any products. There are a various reasons why they do not, but could the reason be that we are unlikely to purchase products unless we are in the purchasing state of mind when we log on?

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  11. Shereseb70
    After reviewing the last blog many of the people open facebook ads but they do not purchase any thing because of fear. Even more people deal with google but they are not willing to purchase any thing for fear of being cheated are their computer recieving a virous. After reading many of the comments that my fellow peers have made I realize sometimes we fear the unknown and just as words from a person can create hope, words from people can also create fear,so if we hear bad stories about shopping on line we are less likely to do so.

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  12. Samisha S67

    From reading the post, most people do not click on the advertising they see on facebook or google. I think facebook and google make money by selling advertisement spots. Just like in high school,if you wanted your pictures/family pictures in the year book, they would allow u to purchase a half page or whole page. I am in the music industry and if you want to promote your music or bio in a magazine,you can buy a spot. Facebook and google would be the best spots to buy advertisement spots. Even if the person does not click on it they constantly see it.

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  13. Latanya K-95

    Based on the comments from the previous blog, what i've gathered is that the majority of individuals dont purchase from Google or Facebook and the few that have, have had bad experiences or believed these ads were viruses. The fact still remains is that we've all noticed their existance. Tracey D (67) hit the nail on the head "they are selling the advertising spots". Take for example the companies that spend millions of dollars for a few seconds or more to be advertised during superbowl. Millions of people actually pay attention to these advertisments during commercial breaks because they come up with intresting ways to grab the viewers attention. The stake holders in these companies are doing that exact thing with using Google and Facebook sites for advertsing. When you want to make an impact you have to advertise aggressivly to see profit. Right now Google and Facebook are the "IT" factors leading the social networks.

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  14. Rachel A-69

    After reviewing the results from last weeks blog, I believe that many people do open the ads on Facebook as well as Google but at the end of the day many people are not buying the product. I think many people are still afraid that once they open one of the ads they are going to receive a virus, and retain a bunch of spam on their computer. I believe that fear is the biggest reason more and more people are not purchasing these products.

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  15. ROB T said, Base on my findings most people are on the internet a lot. Many have click on the advertisement but not as many made purchases. But by click or not clicking on it, so not mean the person did not purchase the item from a store. This data is from a small percentage of people.

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  16. It does seem most people did not make purchases, however there were nine individuals who did say they did from Google Ads and four from the Facebook Ads. I also feel opening up these ads can potentially cause you to receive a virus and that is probably one's biggest fear. May it be Google or Facebook these sites are mainly used for entertainment purposes only.

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  17. Micah S. 67

    When looking back at the responses for last week's blog, I noticed that the majority of the people who responded have never clicked on an advertising ad while using facebook or google much less purchased something from those ads. So how are these companies who pay facebook and google making money if people aren't clicking on their ads. I don't really know the answer to that question. I would say it is a way of getting their name out there so when people do need something the name they see the most is most likely who they will choose when buying something. For instance, if at&t is always in the advertising bar when using google, the user might choose at&t when deciding to purchase a phone plan.

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  18. Meghan Williams
    After reading the responses from last weeks blog I found out that most people have not clicked on ads from google or facebook and did not purchase anything from these sites. But the people that have clicked on ads were more likely to click on an ad from google than facebook. Also,most of the people that have responded saying they did click on an ad from either of these sites did not purchase the product. In my opinion the ads are annoying and most people do not click on them and purchase there product but facebook and google are so popular that by having ads on these sites it gets there name/products seen by millions of people and is a good way of advertising.

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  19. RebeccaG 69

    My conclusion of this study is that the ads that are trying get people to buy are just a show. Most of these companies or third parties are getting money for just being able to show their ads on popular websites. Also, from reading everyone's responses, I can see that no one wants to buy from the ads because most could be spyware or maybe viruses. I just cannot trust the ads these days.

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  20. Mary O-70
    From the responses last week, it seems that most people do not purchase from the advertisements on Facebook or Google. However, like Maria said even the small percentage who did make purchases or click on links can make a huge impact when you consider these sites are available to 750 million people. The advertisers can choose their audience by age and interests which is a huge benefit to those companies. I would imagine that while most of the respondents did not make purchases we somehow may be subliminally effected by all the advertisments we see everyday. Perhaps subconsciouslly when we decide to make purchases those advertisements may come into play with out us even realizing it.

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  21. Latreecia M-69

    It is apparent based on the results that the companies advertised on both Google and Facebook are not making money solely by ad clicks. After reviewing the results of last weeks blog, participants indicated that a majority of them do not click the ads on these sites for various reasons. The companies may still receive profit solely on the fact that their ads are simply viewed but not clicked on. The ads normally show what is in your area by picking up your location and interests etc from your facebook page. Simply showing what events or merchandise that is available to you in your area may entice you to participate in the event or purchase that product.

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  22. Gina W.62
    After looking at the responses from last weeks blog the majority do not click on the Facebook or Google Ads. These ads are to advertise local business that you might be interested in based on the sites you look at, and what hobbies and interests are on facebook. These websites do not achieve there income soley on these advertisements of course. Most of the time I think they are just viruses anyways.

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  23. Patti S 70
    After reviewing the responses from last week, I found that more people have clicked on a Google Ad than a Facebook ad, and I found that few people purchased from either advertisement. Marketing is designed for recognition. Even though someone may not purchase at the initial click, it is the hope of the advertiser for the "clicker" to recognize them when they are ready to make a purchase. This is especially important in the service industry. The goal of any advertisement is a 5% return on investment. If the margins are high enough, 5 out of 100 could still be profitable. Sites like Facebook gain a lot of attention and the ads are very expensive. Advertising drives the sites like Facebook and Google. I had rather advertisers pay the company to advertise than for me to pay to use them!

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  24. The student's responses to last week's post indicated that very few items were purchased from Facebook or Google advertisements. Most people just ignored the ads altogether. However, this does not mean the advertising was unsuccessful. Even though nothing was purchased when the advertisement was encountered, the company name and product/service may still be remembered at a later time. For instance, if I'm painting my house and want some professional tips on how to do it properly, I might go to Google for help. When searching for painting tips, an ad for "J&J Painting"(a local painting company) comes up. I see, but ignore this ad. Later on I realize that this task of painting my house is too much for me to handle. I decide to hire a local professional. Most likely, J&J Painting would be the first name to pop in my head, since I just came across their advertisement recently.

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  25. The money comes from just selling The ad space it doesn't guarantee and actual purchase. The ad still sticks in your head and you may remember it for later when you want to search through your personally trusted channels.

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  26. Sharise H. 70
    After reviewing the previous week's responses, I feel comfortable with saying that the majority of us folks are just plain leery about making online purchases. There is something very personal when you make purchases with someone that is face-to-face. Although the potential to get scammed still exist, the fear appears to be lessened. There are a few people that have felt courageous enough (or they know their bank has fraud protection) to click on these ads and actually make purchases. Although we live in a time where identity theft is rampant, we cannot become prisoners within this world.

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  27. Denell B 70

    Most of the students agree that they would view an ad on Google and purchace before they would on Facebook. I know that companies are trying another avenue to advertise but there should be a limit to soliciting.One should have an option to opt out of having the advertisements shown on any site.

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  28. Kudi A
    After reviewing all the data collected from last week’s questions, it seems to me that not many people had clicked on the advertisements or purchased any products from either site. I can only assume that the advertisements did not grab our attention or perhaps we were too afraid to click on them.

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  29. Dana M. 70

    After looking back at the responses from last week I have to wonder where these companies are getting their attention and funding from. Based on the students responses very few clicked on or purchased items from the advertisements on the two sites. Based the information I read, most people were too afraid to click on the ads. If they did it would more likely be on Google. Personally, I would prefer a choice on whether or not I had to be subjected to the aggravation every time I am on these sites.

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  30. David G.
    It seems that either Facebook and Google's ad campaigns rely on non-traditional means of measuring success. The negative opinions expressed by the subjects of our research seem to suggest a low response rate, and even lower purchase rate. Their high volume of potential customers undoubtedly allow for very thin profit margins, etc... All visitors to these sites are sure to have their data mined and sold.

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  31. Porsha P.44
    I have gathered from last weeks blog that majority of people view Google ads over Facebook ads. Those people that view the ads almost never purchace the product. The people that don't view the ads are afraid of viruses. I believe thats its good for a business to advertise on Facebook and Google. Advertisers want to get there products viewed. A product viewing can be a future sale.

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  32. Jasmine Jackson67

    Based on responses from the last blog majority of individuals have not clicked on the ads for Google and Facebook. I do see that some did it out of curiosity but not a lot of people purchased the items. So it seems safe to say that these ads are on whats bringing in majority of their income. I also saw that some individuals were hesitant about clicking the ads in fear of a their computer getting a virus.

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  33. Elizabeth V.
    I have a small personal knowledge of advertising, many companys use TV stations to push their products. But this limits the revenue of the company doing the advertising because there are olny so many slots available and olny so many PRIME time periods. With google and face book these problems are reduced they run these advertisements constantly, and since they get paid by how many times a particular adertisement is ran google and facebook make ALOT of money. They also can run advertisments for many many more companies since there's not those pesky TV programs to get in the way. I realize this doesn't answer the question but I personaly don't think that facebook or google give a shit as to wether or not any of the products or services they advertise sell as long as these companies keep paying them for our inconvience.

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  34. As most of the students have stated the students here either did not buy anything from Google/Facebook or did and did not get the results they expected. Only a very small percent of the students say they did buy with good results and the other did not. They advertise that they make a lot of money doing this from home (huh) from our results anyone doing this would go broke in a hurry. I guess if you advertise long enough someone will click on your advertisement and might buy it.

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  35. From the comments most students would not purchase anything from an advertisement from Google or from Facebook. While about half of the students have clicked on the advertisements very few have made any purchases. This demonstrates a concern for scams and identity thefts that many have heard of regarding the internet.

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  36. Shelicia H. 70
    Based on the post, it seems that everyone is scared of getting viruses. The indiviuals who have clicked on the ads were either looking for them or the ads were geared toward them. I do like how Facebook has the like button and even puts the things your friedn likes. This will help target people in the right area who are looking to buy and won't waste money advertising. I don't like how facebook can be hacked and ads can be sent out falsely to your friends. I think people are bargain hunters and if something they want or need is marked cheap enough they buy it. I think if sites also use paypal would also attract those who are afraid of identity theft. Many people dont know that when a site has an 's' at the end of http it is "secure". Research should continue to be done to show its ad effeciency.

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  37. Domenic R.70
    According to the data, it appears that most do not click on the ads that facebook and google put out there. After giving facebook and google a second look to see what they really advertise, I find it's usually in reference to stuff I like on facebook or that I had googled recently. Although most of us don't purchase from these ads, the seed is planted and that is the purpose of advertising. If they get you to read the headline (doesn't matter if you click for further info), think about their product, and google it or come in a store, the advertising has done its purpose.

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  38. cherita thomas
    the data shows that most people dont click the ads on facebook or google. i believe google and facebok allows companys to post these ads so they can collect money, not caring if people click them or not. i believe companies post their ads on these websites because it is high traffic and they believe if u just see it u might not want it them but you will think about it later

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  39. Kayla W-69

    It is no surprise that company's like Google and Facebook allow advertisements on their sites to make money themselves, but is it worth it? According to our study, most people dont even click on these ads. The small percent of people who do click on them either clicked it on accident or they clicked with intent to buy. This though is a small study based on college students, who are poor and cant afford to buy any of these products. So I believe if you were trying to get a hypothesis on revenue then we need to get a bigger sample and the sample should be working class individuals. For sake of arguement though I do believe even with the small percentage of our study who do click on these advertisements make a difference in makibng big bucks for the advertising companys. Now as far as Facebook and Google go I think they already made their money and the money they recieve is not based on how many buys that ad gets but the ads pay them to get their ads on the site to begin with. The ad companys have to decide what websites are worth getting their ads on and based on our study we all go on Google and Facebook at some point in the day. That is why Facebook and Google are making more money, ad companys are realizing what websites get the most views.

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  40. What do any of us know about the business of either Google or Facebook?......I'm guessing NOT MUCH. My experience is that most businesses are a lot more complex than the average person is aware of, even sociology students (ahem). Given that not many of the students clicked on an ad, and most of those who did 'click' didn't buy, it could give us the impression that Google and Facebook aren't providing much value to their advertisers. I think this would be an erroneous assumption. My hypothesis would be that, despite the appearance given by the results of our survey, Google and Facebook do offer great value to advertisers, and that's why their market cap is so fantastic. Here's why: businesses are run by people who want to make a profit, and businesses will not continue to invest in advertising that doesn't allow profit......there are exceptions to this rule, of course.....for instance, businesses that are subsidized by taxpayers (ethanol growers as a general example, Solyndra as a particular example) do not have the same incentive to use their dollars wisely (because they are using other people's money rather than their own). That's my $.02 (per click) worth.

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  41. Rachael H-69

    The data states that the majority of the people do not click on the ads that they see on Google/Facebook. Those ads are a way for these companies to make money. I'm sure that some of the ads are legitimate ads and do get some traffic that is linked with Facebook/Goggle. I personally do not click on them because I feel like they just want my information and email address.

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  42. The data for Facebook and Google states that majority of people feels more like me, which I believe and other people believe that any type of ads or advertising are nothing but scam.

    MARSHA VERNET

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  43. OCTAVIUS G.
    Based on the data of the previous blog, many people have never utilized these websites for purchasing stuff yet these giant companies keep making big money. I think, clicking on the website or buying stuff online from an add on Facebook or Google does not determine the growth of these companies. But the following they have is the most determinant thing which gives the advertising companies a reason and confidence of using them as their major advertisers. They know, many people will get a chance of seeing the product on those websites as opposed to having them advertise on other places. They don't necessarily have to buy online but they will see the product and go get it from the store. Obviously, many people fear to purchase things online because of scam. So, Facebook and Google are just like T.V.'s, used as a tool of selling the products to the eyes of the people.

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  44. It is hard to take the ads from facebook and even google seroius because most people think they are scams anyway. The billions of dollars do show that companies that posts ads on these two sites do seem to get business from them or else their profits would not be so large. So some where,someone is clicking on these ads and buying whatever it is that the company is selling.

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  45. ToniaD15

    Upon reviewing last week's blog responses, I noted that majority of the replies were a "no" to clicking on an advertisement on Google or Facebook, or purchasing that product. Since most people are not clicking on these advertisements, I don't see these companies having much profit from them. They are, however, allowing Facebook and Google to profit from being paid for advertising for them.

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  46. Ryan H, 69

    Based on the answers from last week’s blog, it would seem that the advertisements are not that effective. It is my understanding that Google and Facebook make profit from displaying the ad, not based on how often the ad is utilized. It would seem that although people may not be clicking on the ads, the product remains in their subconscious for possible future purposes, much like an ad on a roadside billboard.

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  47. Ryan H, 69

    Correction: purchases for purpose in the last sentence

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  48. Constance C 67

    It seems as though ads may be a good way to get some ones attention if it is something that concerns them or if they are are just that bored, but for the most part people will never actually be interested enough in the ad to click on it. Also only a small percentage of those who do click on it will actually go through with purchasing the product.

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  49. I think that google and facebook do make a lot of money selling space for advertisements. I agree with a lot of people in my class saying that. Also it puts companies names out there and makes you think a/b them and what services they offer , if they dont get us right away , they have still done their jobs effectively by getting their names out there.

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  50. Renee A 67
    It's obvious that everyone here seems to have the same opinion about Google and Facebook - that they do not like to click on their ads. With our little percentage of students compared to the billion users there must be some percentage that does buy products which keeps them in business. We all fear the "scam artist" and we should. Our privacy is usually disrupted when we click into that one ad and you never know until its too late, whether is was legit or not. You really have to be careful with what info you provide to a "computer".

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  51. After reviewing last week’s responses, I am of the opinion that few people in the class click on the advertisements (out of the ones that do – more viewed and purchased from Google than Facebook; mainly because of fear). If the class is used as a representation of the American public at large, it would appear that the majority of the public do not purchase from these sights. However, the small percentage that does may still be a substantial number of individuals; it is also necessary to remember that these sites are on the ‘World Wide Web’ and the United States is only a part of the customer base. Having done some sales in the past, I know one thing that would be considered is that sales are all about the numbers (generally it is said that you have to ask 10 people to get one yes - make one sale). When that is taken into account, advertising in this manner gets you through the no’s and on to the yes’s quicker. Think about it, it’s known that they will only get one yes in every 10 people that is offered the product or service, so they use this mass approach and they get the added bounce of keeping their goods or service on the minds of those that refused by maintaining the ad on a very popularly used medium. Some of us become customers from subliminal messaging and would purchase later on – even if not online.

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  52. Octavio P.41
    Having such a small sample representing today’s technologically oriented society, may not quite represent the internet user population. However, I believe it gives us a glimpse of the values that we treasure in the present.

    In my opinion, based on the numbers I gathered from last week’s blog entries, about 75% of us are more interested in protecting our computers than we are concerned about protecting our privacy as individuals. Twelve students made purchases through Google, while it seemed that only four trust Facebook for the same purpose. Maybe people don’t want to contaminate their social interaction with a shopping experience. Perhaps, the interaction through our computers is an important enough connection for us not to indulge in other activities while conversing with one another.

    Curiosity (clicking on ads) appeared to be an even 50/50 on Google in contrast with only 39% of Facebook’s users willing to look at their advertisements. Do we trust Google more than Facebook, or is it simply how we perceive the services?

    The vast majority of students (84% through Google, 95% through Facebook) refused to utilize these companies’ advertisements for purchasing.

    I believe, that these numbers, while also a small representation of the student body at Chattahoochee Technical College, represent some of the changes that society in the “Technological Era” have embraced as normal. Fear and trust probably will be two human feelings that not even technology will take away from us. However, like pain and pleasure, each individual must decide what length of risk measures up to a satisfactory outcome.

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  53. Sarah B 16..

    After listing my responses I took some time to read over others responses. I was suprised at how many people did not buy from these advertisments. I know companys spend major bucks on these sorts of public advertisments. I found myself asking why spend the money if they aren't pulling in the sales from them? Then I thought about how I buy things. I buy from places and brands that are known. This can be known from referrals or from seeing it through advertisment. Then I figured that this is how they are justifiying using internet advertisments because it was useful. Just not immediately. The more they get their product out to be viewed by the public, then the more likely we are to search and buy that product or brand when the time comes.

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  54. Gavin N (69)

    I believe the findings that they reported about sales were not sales from shoppers, I believe they are reporting sales to advertising companies. Most people have the common sense to not click on adds on the internet, although advertising spots are still bought for those people that don't know not to click on them.

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  55. It seems the responses to clicking on advertisements were about 50/50 while I would say at least 90% did not actually buy the product. Most people were afraid of not giving out personal info like credit card numbers and such. It makes sense because some people simply can't be trusted and try to scam you.

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  56. Susette R.- 67
    After researching the responses and feedback from last week and compiling some of my own research I can understand why the money is spent to advertise by companies such as Google and Facebook. Although we may not actually purchase from these ads they are still a way for Google and Facebook to incorporate "name recognition". It is proven that the more you see something, the more likely you are to click on it, purchase it, etc. They are referred to as "impressions". Also, Google is a company that is so technologically advanced that they track EVERY move you make on the internet. The ads you see on a daily basis are more than likely catered to specific things you are interested in or may have been searching for lately. Companies such as Facebook and Google are not stupid... they know what they're doing. In fact, they're ingenious.

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  57. Frank J 67

    According to the overall majority of the responses to part 1 of this research, it's safe to say that Google and Facebook do not make much money off of the product sales that are on their respective sites. They must be making money from other ways. I know that Google is a product of the US Government, so most of their money is probably still coming from them. Google is used to get information quickly but the information we receive and the things we look up give Google (US Government) information on who we are as an individual. That's why i do not use Google anymore, i use Startpage.com. Facebook probably makes their money from selling space on their site for those advertisements that no one seems to buy from.

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  58. Brisa L.70
    After looking at the data from last weeks blog, I can say that the majority of the people did not click on advertisements from Google or Facebook, however, a minute percentage of the people did click on the adds mostly from Google out of curiosity, but did not purchase a product. Only a few people responded that they had purchased a product from Google. I will say this is a great way to advertise since we all use the internet and a lot of curios people click on flashy advertisements. For some of us that do not click on adds we may be tempted on open the advertisements because they are eye catchers.

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  59. Niyah A. Miles...
    It seems to be that the majority of responses from the last blog come down to all "No's" or "Yes" to clicking, but "No" to purchasing products. However, there were some people who did purchase items. I believe that it is easy to get interested in something that pops up on your computer screen that may be connected in a way to what you "like" on facebook or are searching for on Google. It may be just what the person wanted to begin with, or may be something new they may try out. This is proven because of the amount of money Google and Facebook make on advertising. However, these websites DO happen to mainly be for "searching" and "friending," so my hypothesis is that almost an even number of people in the world purchase things advertised on these sites, but probably 55% do not.

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  60. MichaelS69

    After reading the responses from last week's blog, I feel that the majority of Facebook and Google user's are not purchasing from or clicking on the advertisements listed on both websites. However, it is to be noted that almost 100% of the responders were familiar with or frequent users of both websites, so it makes sense that the companies paying for the advertisements continue to do so since the popularity of both is apparant. The companies paying for these advertisements will not find any other websites that have a high traffic flow than Facebook or Google, and they want their advertisements to reach as many people as possible. Thus,I believe that although the ads are not being clicked on continuously, the companies that are paying for the adverstisements are advertising in the best way possible; with the sheer volume of visitors to those sites, the odds of their ads being seen is much greater than any other internet advertising they could be doing.

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  61. After looking at responses from last weeks blog, it was apparent that 75% of the class do not click on or use these websites. It think that since viruses are well known for being attached to these websites many people are fearful of using these sites. Another fear is the risks of identity. The Google and Facebook are ways that other companies are marketing their business. If you do buy these poducts those companies has been successful twice.

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  62. MichaelS69

    In response to: cristen lahaie

    I agree, for even though one may not click on the ad or purchase from the advertiser, it may cause one to think about the product being advertised. Thus, when you come upon it in a store, or elsewhere, you may be more inclined to pick it up and examine it since you remember it being on one of the popular sites.

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  63. HERB-67

    Google and Facebook generate revenue by charging advertisers to send solicitations to their enormous network of users, based upon their individual preferences and affiliations. It is a simplistic exploitation of social status and the roles people play within them.

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  64. Although I am on the side of the interest consumer who has indeed shopped via advertising links, the general class consensus is the opposed. The responses posted by my fellow classmates last week show that the majority do not feed into the advertising frenzy and efforts on blogs,Facebook and Google. It is the fear of viruses and hacking that case a deterrence from clicking on the links. This is a valid point and having ones computes endangered for the sake of online shopping can definitely cause a lack of interest. While I have shopped via advertising links, it was only after brand recognition and continuity did I feel safe and intrigued. As we are online students, it is an example of the power of the internet. These sites are simply trying marketing and advertising methods to target the masses of an internet obsessed community.

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  65. Alice P (70)
    I agree that Google/Facebook ads are just a way of getting people attention by making money from then through ads and then get your information that contain personal information which at can lead your information to theft out there or spyware. This situation made every one trying to invent something from internet looking either by sell or trying to make them self-popular by doing some stupid things. There are some people who are addicted to shop on this wed sites neither prevent them from going to store or bargaining. In my own view I don’t think is a bad idea, because at times they have Ads, but not to be addicted to it.

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  66. Daquan F-70

    After looking at last weeks post, majority people do not bother to click on Facebook ads. But a decent amount still do. And that is actually where Google/Facebook make their money. Whenever a person clicks an ad or a sponsored link, Google and Facebook charge that company for each click. Honestly, I believe the only ads that are actual scams are pop-ups, since I highly doubt a scam artist would want to pay so much just for advertisement. The companies who pay for these ads probably know that the majority of us won't buy them over the internet, but it still puts their product into our mindset and may peak our interest in buying it if we ever see it sold in a store.

    Through selling things over the internet also seems like a good way to sell people Faulty merchandise. As stated by Shelicia H. 70's event in her post last week. For this reason, people could also be hesitant to purchase items off ads through the internet.

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  67. Mary M 82

    Google/Facebook are able to sell ads based on the number of people that visit those sites on a daily basis. Based on the responses from everyone in the class, it seems as though most people don't click on the ads and purchase products. I do believe these advertisers must make some sort of profit or they would discontinue running ads and Google/Facebook would not be making so much money in ad revenue. With the number of people that visit Google/Facebook on a daily basis, a small percentage (1%-5%) of total visitors that actually click and purchase products from ads could bring in money for these companies. It is a risk that the companies are taking buy purchasing ad space on Google/Facebook. The opportunity for millions of people to view their ad outweighs the possibility of losing money on ad space.

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  68. MelanieP 70

    After reviewing last week's blog responses, I have come to the conclusion that the majority of avid Facebook/Google users are less likely to click/purchase ads than those who surf the internet less often. This is possibly due to the fact that these frequent users have in the past clicked on enough ads to safely assume that they will be redirected to some other non-related/potentially harmful site.

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  69. Tameca L85

    I believe google/facebook ads are just away of getting people to purchase there products. they believe that this will boost there sales, because so many people use google/facebook on a daily bases.

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  70. BJ C. says...It would seem that most people don't click on the ads from Facebook/Google. I am sure it is because they are afraid of the repercussions, getting a virus and giving out personal information. While most did not choose these links I am sure that there are lots of people who do. They like the products they see and want to try them out. We all have our triggers that get us to buy into something. Even though most of these sites and popups are just scams people will still try them so they will always be around.

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  71. Courtney T. 70

    According to last week’s blog not many responders click on ads found on Facebook and Google. For those who clicked on the ads most have not purchased anything from the sites, unless they were already searching for a product that site had to offer. I think that Facebook and Google make more money from the company who purchase advertising but the companies don’t profit as much.

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  72. Thomas L67

    From what I know there is an unwritten rule that states "I shall never click that ad". Becasue in the back of everyones mind they know that with that one click, could lead to many problems. Such as viruses, stolen idenity and many more stuff. It amazes that these companies actually make money from these ads, becasue I dont know anyone who clicks on them on a constant basis. You have to be a born fool to do that. Who knows the consequnces of them.

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  73. I think that Facebook and Google are great site with a lot of advantages but at the same time it is an opportunity for a lot of bad things such as hiking , robberies , kidnapping stolen identities and many more. The securities are not strong enough and the people responsible for that need to do more because people are getting hiked . Overall the advantages are more and we get great information trough these sites.Isabelle 44

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  74. Our responses showed that most of us didnt click on the advertisements or purchase them from either. the companies just like the idea of having their names on the leading sites out there. according to our responses they didnt work on us rather wasted money on advertising.

    in response to Tracy (67)

    i couldnt agree more.
    the companies just care about getting their names out there...

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  75. Megan G-70
    After reading the blog responses from last week, I think alot of people may click on advertisments from facebook and google, but do not actually end up buying anything from them. Most people seemed to be just like me and be afraid of viruses or scams. I do think that major websites like google and facebook are great for advertising because they are used by so many people and if you think about it, just because you dont actually click on the advertisment doesnt mean it goes away. It still sits there infront of you, where you continuously see it while visiting that site.

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  76. It seems that many people do not purchase things from the ads or the websites. I think that the way they make money is selling advertisement spots. I used to work for a pianting company as a secretary, and my bosses always use to want their company to show up on the top of the search for anything that said exterior painitng. We would get leads from the advertisement.

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  77. Kristine K. 04
    After looking at everyones responses to last weeks blog, it seems no body would actually purchase. Google and Facebook come together to find your interest, which I find a little creepy, but with that you would think more people would take interest in these ads. The ads may make some curious but not all sites are trusted, making purchasing not so likely to happen. Facebook finds your interest along with people "you may know" it has taken social networking to a whole new level. Including outside of social and to shopping.

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  78. George M 67

    I feel as though the ad space on google and facebook is probably a gold mine due to just the sheer number of users on both of the sites...if just one percent of the population that uses those sites clicked on the ads, that would generate a lot of revenue for those particular companies. It does seem as though they are not to be trusted by many of my collegues as well as me.

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  79. Christina B-69
    After reviewing the comments from the last post, some people don't even bother with the ads from Google or Facebook. The ads are just another way for Google/Facebook to make money,they both are popular companies that have to fine ways to make money. I don't agree with the way they are trying to increase their finances, but at the end of the day it's a business. We as peoople just need to be smart, we need to know what to do and what not to do when it comes to different websites and advertisements.

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  80. MauriceR
    A common thread in the comments was that most of our users had some concern clicking on the ads because there were hidden costs and vulnerabilities (spam, computer virus, etc.) Also, most of our students saw it as the cost for doing business within a “free” semi-public domain.
    For both our Google and Face book users, the ads seem to get about 40 % of our users clicking on an ad. On the other hand, about 70% of our users did not follow through with a purchase. Unfortunately, if it was up to our users, both companies would have to look for another form of revenue.
    Advertisers bombard us with ads every waking moment. If you don’t buy it at the prompting of a pop-up ad, you might be influenced to make a purchase from a more trusted site or in-store placement.

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  81. JosephW-67
    That's a lot of money. Judging by the article, they must make their money by the sheer volume of visits they receive. According to last weeks posts not many people "fell" for the ads on the website. Therefore, my hypothesis would be that they do, in fact, receive money based off the number of visits they receive and that alone. Personally, I believe there should be some other criteria because that isn't getting our attention.

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  82. It is apparent according to the responses that approximately three quarters of the respondents do not use these advertisements. Approximately 25 percent have or do use these adds to search for what they are looking for. If one was to use there figures on a worldwide scale, it is possible to see that these moguls are making money off their adds. Although these numbers are speculative, with roughly 1.5 million people clicking on these adds, it is undeniable that many people are producing money for Google and Facebook.

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  83. It seems that not many people ever buy anything from these two ad locations. I assume they make money just by selling the advertisement spot. These two websites are used by many people everyday so the odds that the ads are at least seen is very high. It is possible that third party companies make money from these ads.

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